Article on AI-Driven Hyper-Personalization in Customer Experience by Amit Patel Published
Amit Patel, Consulting Solutions SVP, authored an article for CustomerThink titled “Believe the Hype About AI-Driven Hyper-Personalization & CX.” In this piece, Amit examines how organizations are using artificial intelligence, machine learning, and real-time data to move beyond traditional personalization toward highly individualized, context-aware customer engagement. He also highlights the importance of balancing innovation with […]